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FORRward: A Weekly Read For Tech And Marketing Execs

Blog: Forrester BPM Center of Excellence

Mobile Advertising Comes Under Scrutiny Most data deprecation discussions center on cookies and web browsers. But, two recent moves broaden the aperture to include mobile environments too. First, Apple announced iOS 14, which will prompt users on whether they want to let an app track them or “ask app not to track.” If a user picks the latter, the app can’t access Apple’s […]

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