Meinoff Sellmann, a well-known expert in Operation Research (OR), gives this advice: “No surfer has ever surfed a wave by paddling to a place where others are already surfing the tube. In 2024, generative AI is the latest fashion. And guess what many OR researchers are looking at right now. OR, focus on your craft. Focus on decision-making under uncertainty. And be prepared for the next wave. It is coming.” Link