Blog Posts Process Management

Do your company’s research practices lead to better decision making ?

Blog: Forrester BPM Center of Excellence

“Understand your customers! Do research!” Anyone who has even paid even a passing glance to the world of CX and UX over the last decade has surely heard this mandate is one form or another. And while I’m happy that so many people are recognizing the value of research as a key to business success, […]

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