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Developing a Data-Driven Channel Data Management (CDM) Program

Blog: BPTrends - Articles

Dan Blacharski has observed from his experience as a high-tech writer that in today’s competitive market, there’s more to channel management than collecting data from sales representatives. IT managers are being asked to provide greater accuracy and speed in producing and communicating data about demographics data related to product channel distribution. Read his Article for information on how some “data-enabled” organizations are responding to the challenge.

Author information

Dan Blacharski

Dan Blacharski

Dan Blacharski is an industry observer, writer, and public relations counsel for high-tech firms in the cloud computing space, management consultancies, and outsourcing/managed services providers. He currently lives in South Bend, Ind. with his wife Charoenkwan and their Boston Terrier “Pladook.” Contact him at dan@uglydogmedia.com.

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