Designing For Confidence In 2021
Blog: Forrester BPM Center of Excellence
Coauthored with Senem Guler-Biyikli. The “Design For Confidence“ report we published last year drew a lot of positive feedback because it describes what companies can do to create user confidence. These practices lead to successful user interactions, build trust, and facilitate adoption. For some companies, the report changed their practices: One company told us it reminded them to aim for emotions other than […]
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