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Data mastery delivers scalable, flexible, and effective data strategies

Blog: Capgemini CTO Blog

It’s broadly understood that in today’s business environment, a company’s data is a strategic competitive asset. Yet Capgemini’s research has revealed that only about 16 percent of organizations possess the tools, people, processes, skills, and culture to consistently derive value from their data.

The Capgemini Research Institute calls that minority of organizations “data masters” and surveyed the most successful of them for its 2021 report Data Mastery. It discovered these leaders tend to embrace a specific process:

While the process can be summarized in four steps, that tends to simplify the journey to becoming a data master. In addition to overhauling business processes and corporate culture, organizations require powerful, flexible, scalable solutions that streamline and simplify the ways they collect, manage and govern their data.

That’s why we created Industrialized Data and AI Engineering Acceleration (IDEA) by Capgemini. For this solution, we’ve combined our own expertise in data engineering, analytics, and AI with Microsoft Azure’s powerful cloud data services. IDEA by Capgemini includes a number of modules specifically designed to help customers unlock the full potential of their data.

To prepare an organization to derive value from its data, IDEA by Capgemini also features several modules that help modernize, democratize, and industrialize the data estate in a manner that’s quick, scalable, and trusted.

Companies that routinely turn data-driven insights into a sustained competitive advantage significantly outperform their peers on a range of financial parameters, including revenue generation and profitability. Capgemini research has revealed that, on average, these organizations benefitted from:

Such results make the journey to data mastery not only compelling but essential – and rewarding.



Eric ReichVP / Insights and Data / offer leader and Global Head AI & Data Engineering




Paramita Gupta – Delivery and GTM lead, Data & AI Acceleration platform, Insights & Data at Capgemini


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