Business Architecture: How it is Applied & Why it is Useful
Prof. Mark von Rosing
Professor, BPM & EA Guru, Business Transformation Evangelist
Internationally recognized thought leader and pioneer in the discipline of Enterprise Modelling and Enterprise Architecture. He is a pioneer within Business Model design and Business Architecture that enable transformation and innovation of today’s organizations. He applies these unique skills with a structured way of thinking, working and modelling, keeping the “big-picture” and link to strategy in mind. Chairman of Global University Alliance, a consortium of hundreds of Universities and founder of LEADing Practice. His concepts and developments have been incorporated into software and solutions of IBM, SAP AG, Software AG, TOGAF, iGrafx and universities curriculum around the world. Author of several books and publications, including the SAP Press bestseller: “Applying real-world BPM in an SAP environment.”
Henrik von Scheel
CEO, Board Member, LEAD Transformation Architect,
Enterprise Modelling & BPM Practitioner
For most organizations, Henrik von Scheel is a synonym for a visionary game changer and a challenger of traditional thinking striving to defy outdated business models to design tomorrow’s business. Serving on the Advisory Board of organizations such as Google and Gazprom. Awarded the prestigious “The NEXT 100 Top Influencers of the European Digital Industry in 2012” among the most important Europeans shaping our digital future. As the CEO of LEADing Practice, he is the driving force behind the revolution and paradigm shift of uniquely combining Enterprise Modelling and Enterprise Architecture enable organizations to build on common principlesto both innovate and transform today, thus, linking strategy and operational execution. For the past 15 years, he has work with Fortune 500 organizations to discover the WHY, defining the WHAT and delivered the HOW. Developing best and leading practices that the leaders and thereby outperformers in the industry are applying in order to keep and further develop their differentiating and competitive aspects.