B2B Sellers: Marketplaces Are Here, Are You Ready?
Blog: Forrester BPM Center of Excellence
Business-to-business buying and selling is being disrupted the same way consumer models have fundamentally changed over the past decade due to digital transformation. New mobile apps, rich-media product experiences (think product spins or AR), and even kiosks are energizing direct-to-consumer models and causing waves up and down the value chain. Yet perhaps the biggest disruptor […]
Leave a Comment
You must be logged in to post a comment.