A New Vision for WPP
Blog: Forrester BPM Center of Excellence
The news of Martin Sorrell’s resignation signals a crisis for WPP, as its’ stock dropped 7% Monday and discussion of breaking up the company into smaller pieces grows. However, rather than bend to the pressure of market volatility, WPP should take this rare moment of reflection to re-invent itself. Sorrell’s resignation not only ends […]
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